Running your business website without a #newsroom? You are missing out a lot on PR and Media opportunities.
What is Newsroom?
Newsroom is a dedicated page/section on your website that allows you to provide comprehensive information about your business to the media personnel. The newsroom is designed in a way that media can access the information easily and quickly.
What is the purpose of a newsroom?
Journalists have tight deadlines and are searching for most relevant information to write a story. If they are interested in covering a story on your company, they need specific information to write that story. The purpose of a newsroom is to enable journalists to access all the important bits of information about your company.
What are the ingredients of a good newsroom?
A good newsroom should include:
- A summary of Company’s core activities and target market
- Latest news
- High-resolution photos of company and executives
- Executive Bios
- RSS feeds
- Opt-in email
- Corporate backgrounders
- Previous media coverages
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Need a newsroom on your website? Get in touch with Enterprise Monkey now.